Activemark LLC · Last updated April 2026
These terms govern your use of the Activemark platform. By creating an account or using the service, you agree to these terms. If you have questions, contact us at [email protected].
Activemark is a data validation platform operated by Activemark LLC, a Massachusetts limited liability company. The platform allows marketing operations, data engineering, and media activation teams to validate audience files against schemas and campaign briefs before activation.
The service is currently in private beta. Access is granted by invitation or manual approval only. We reserve the right to accept or decline any registration request at our discretion during the beta period.
You are responsible for maintaining the confidentiality of your account credentials. You must not share your password or API keys with others outside your organisation. You are responsible for all activity that occurs under your account.
You must provide accurate information when registering. If we discover that information provided is materially false or misleading, we may suspend or terminate your account.
You must be at least 18 years old to use this service. By registering, you represent that you meet this requirement.
You retain all ownership and rights to any audience files, campaign briefs, schemas, and data you upload to Activemark. We do not claim any ownership over your content.
By uploading files and content to Activemark, you grant us a limited, non-exclusive licence to process that content solely for the purpose of providing the service you requested — validation, profiling, brief interpretation, or report generation. We do not use your data for any other purpose, including training AI models or sharing with third parties.
You are responsible for ensuring that any data you upload complies with applicable laws, including data protection regulations. You must have the right to upload and process any personal data contained in audience files you submit.
Important: Do not upload files containing sensitive personal data categories such as health information, financial account numbers, government ID numbers, or data relating to children under 13. The platform is designed for marketing audience files (email addresses, postal addresses, phone numbers, demographic segments) and is not appropriate for sensitive data categories.
You agree not to use Activemark to:
Activemark is currently in private beta. The service is provided on an "as is" and "as available" basis. We make no guarantees of uptime, availability, or data preservation during the beta period.
We may modify, suspend, or discontinue any part of the service at any time during beta without notice. We will make reasonable efforts to notify registered users of significant changes by email.
Beta access is provided at no charge. When paid tiers are introduced, we will provide advance notice and a clear path to continue using the service under the new pricing structure.
The Activemark platform, including its software, design, validation logic, schema builder, brief interpretation system, and all associated documentation, is owned by Activemark LLC and protected by applicable intellectual property laws.
Nothing in these terms transfers any ownership of Activemark's intellectual property to you. Your right to use the platform is limited to the licence granted by these terms.
To the maximum extent permitted by law, Activemark LLC shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the service, including but not limited to: lost profits, data loss, failed campaign activations, costs of substitute services, or any other commercial or business losses.
Our total liability for any claim arising out of or relating to these terms or the service shall not exceed the amount you paid us in the twelve months prior to the claim, or USD $100 if you have not paid us any amount.
Some jurisdictions do not allow limitation of liability for certain types of damages. In those jurisdictions, our liability is limited to the fullest extent permitted by law.
The service is provided without warranty of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the service will be uninterrupted, error-free, or that validation results will be complete or accurate in all cases.
Validation results and brief audit scores are provided as decision-support tools. You remain responsible for the final assessment of any audience file before activation.
You may close your account at any time by contacting us. We will delete your account data within 30 days of receiving a verified deletion request.
We may suspend or terminate your account if you violate these terms, if your account is inactive for an extended period, or at our discretion during the beta period. We will notify you by email before termination where reasonably practicable.
These terms are governed by the laws of the Commonwealth of Massachusetts, USA, without regard to conflict of law provisions. Any disputes arising from these terms or your use of the service shall be resolved in the courts of Middlesex County, Massachusetts.
We may update these terms as the service evolves. We will notify active users by email before material changes take effect. Continued use of the service after changes are notified constitutes acceptance of the updated terms.
Questions about these terms: